As part of our Day in the Life series, we talk to programmatic specialists in the...
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Programmatic Traders are essential in today’s age where Programmatic as a channel continues to grow and evolve at neck-breaking speed. As a result, there is high demand for Programmatic talent, given how rapidly this role has transformed. The role is no longer restricted to the typical media agencies; but brands and publishers alike are also in the market for such talent as they look to be self-sufficient in Programmatic. Having said all of that, you might have encountered the Programmatic Trader role during your job hunt. Ever wondered what a typical day of a Programmatic Trader looks like? In this article, part of the A Day in the Life series, we talked to a Programmatic Specialist in a digital media agency. We give some insights on on how a typical day looks like. Click on the link to read on!
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