Must Read
March 27, 2022
Summing it up: How to Use SUMIFs and Pivot Tables for Data Analysis
In Microsoft Excel and Google Sheets, there are two main ways of summarising data: SUMIFs and pivot tables. SUMIFs allow…
August 22, 2021
How to: Set up campaign in The Trade Desk
Today, we will be exploring how to set up campaign in another popular DSP - The Trade Desk, aka TTD.…
July 25, 2021
How-to: Set up campaign in DV360
Display & Video 360 aka DV360 is Google’s Demand Side Platform (DSP), which is a part of the suite of…
September 26, 2021
How-to: Set up campaign in TTD (Solimar Edition)
Previously, we posted a guide to set up campaign in TTD - the classic edition. As TTD has recently released…
July 11, 2021
How to choose the right bid strategy in DV360
Having the right bid strategy can often make or break a campaign’s performance and the time you will need to…
March 29, 2020
Free Programmatic and Analytics Online Courses
With most of people now either working from home or are serving their quarantine/stay-home notice, there are plenty of digital…
August 8, 2021
A Day in the Life: Programmatic Trader
Programmatic Traders are essential in today’s age where Programmatic as a channel continues to grow and evolve at neck-breaking speed.…
April 24, 2022
How to: PMP Setup on TTD
Today, we will be covering how one can set up a PMP deal on the TTD platform. For those unfamiliar…
May 15, 2020
Naming Convention: A Key Ingredient to Campaign Success
Naming convention is the backbone of digital marketing. If you're already working in an agency or a brand, chances are…